In the few years before starting the beautiful journey that is writing a cookbook, I have been working for a company that sources excellent fruits and vegetables from the continent. Predictably, what I liked most about my job (which happened to be rather polyhedric in its own right), was the travelling, and that’s because these working trips gave me the chance to visit some very inspiring growers and farms all over Italy.
During one of these rather serendipitous trips, I got to meet an old tomato grower from Liguria. In a market dominated by mass-produced, tasteless tomatoes, seeing that he can still make a living growing heirloom Bull’s Heart tomatoes (outdoors and extensively) was nothing short of enlightening. Even more eye-opening, then, was seeing people willing to pay a premium for them. They all seemed to say they were worth every penny, not just because their flavour was outwardly, but because these wonderful tomatoes reminded them of their trip to the Italian riviera. I could really see their point.